Be Mine

I’m always thinking of different ways to present products.  Since online shoppers can’t touch products physically, they must rely on photographs and descriptions.  Here are a few Valentine’s examples of well presented items I found on Etsy.

ImageAlong with how this porcelain heart is packaged, I like how Harriet Damave added a photo of the making process.  It really does make the customer appreciate the handmade quality of this item.

Petit BlueI like the simple packaging that matches the branding for Petit Blue’s shop well.  I also appreciate the picture of these brass heart earrings held in the hand as it gives customers an idea of scale.

Wishing Well ArtI adore the handmade sugar cubes from Wishing Well Art.  With such a unique and edible item like this, it was a very smart idea for this shop to add photographs on how this sweet treat will be packaged and shipped.

Yastik Izi

How adorable are these gloves by Yatik Izi?  I love simple packaging so it doesn’t take away from the actual product.  A simple tag, some twine, and a brown kraft bag.  Perfect!

love letters entry2

Here’s another design coming soon to my Spoonflower shop.  This was inspired by Spoonflower’s weekly design challenge for the “love letters” theme.  What do you think?

Brand Packaging at Aritzia

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I went to one of my favourite places to shop, Aritzia, recently and noticed some simple tags that really add to the overall look of each designer brand.  I really love the look of the Wilfred brand tags because they look like simple manila tags, but the card stock is heavier and the name is embossed.  I also like the fancy cord attached to the tag. A very clean look with an elevated style.  Talula‘s dripped tag fits the feel of this brand that has a younger target audience.  T. Babaton‘s tag is like a little present.  You open up a folded tag and find a sample of yarn and an extra button.  I really love the heavy vellum that has the care instructions.  I think I’ll document more of these fine details in brand packaging as it will help me develop my own ideas for packaging handmade products.  Tell me what you think.

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